Lisanna Õunap
International Growth Project Manager I Inbank
![](https://ecomexpo.eu/wp-content/uploads/2024/06/blue_hall_speaker_Lisanna_1080x1080.jpg)
About speaker:
Lisanna Pihlak, Inbank’s International Growth Project Manager, is leading the development of a new consumer tech subscription platform Smart Rent. This innovative platform aims to reshape ownership models and significantly reduce e-waste. Before joining Inbank, Lisanna worked as a transaction advisory consultant at EY and holds a degree from Estonian Business School.
Topic: "Redefining Ownership with a Subscription-Based Rental Model"
According to EU directives, there are 700 million unused phones and their scraps in European households. This is just a part of the broader consumption problems. How can the next-gen rental model address the issue of unused electronics and align with ongoing shifts in consumer behavior, business practices, and upcoming regulatory requirements?
LITHUANIAN EXHIBITION AND CONGRESS CENTRE LITEXPO, LAISVĖS PR. 5, VILNIUS