Apie pranešėją:

Sylwia Siwek-Nowak is a Business Sourcing Partner at Allegro. She excels in fostering international partnerships and driving business growth in e-commerce. With experience in business development, Sylwia leads sourcing initiatives and oversees projects across Europe, the UK and Turkey. She believes in the power of communication and is passionate about connecting with people, demonstrated through her involvement in organizing participation in offline events. Outside of work, Sylwia enjoys traveling, particularly to Italy, skiing, and sailing. Her expertise, coupled with her love for adventure, continues to shape Allegro’s success in the global e-commerce landscape.

Pranešimas: "How to win the Eastern and Central European market with Allegro?"

In this presentation we will guide you through some unique characteristics of the e-commerce landscape in CEE, particularly in Poland, Czechia and Slovakia, and discuss typical consumer behaviors and expectations. You will learn how to expand your business through the biggest marketplace of European origin and how to win over the CEE market with One Fulfillment by Allegro.